Capable
Extremely competent; having the ability and/or resourcefulness to accomplish an objective.

Cannibalization A company’s introduction of a new part, product, or service that draws customers and sales away from a current, pre-existing part, product, or service.

Candid Truthful, sincere, straightforward expression; impartial. People with this  characteristic have the ability to say what is on their mind.

Cancellation Fee A fee imposed for breaking a service contract.

Cancellation Termination of an agreement or contract.

Campaign A series of marketing eforts, such as e-mail, phone, direct mail, or printed  advertisements, used to generate business.

Callback A situation during which the originator of a call is immediately called back  in a second call as a response.

C Corporation A business organization in which the owners are taxed separately from the  business.

Buyer Bargaining Power

Buyer